MAPANLIKHA 🔖Mother's Day #JourneyToDay1

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🗞️ Today’s Campaign on :

  • 🚨 OREO - The Art of Play

  • 🚀Systema Advance Toothpaste

  • 🎉 Ampol Last Chance Servo

  • ♨️Editor Pick : Mother's Day #JourneyToDay1 | Johnson's baby | Best for Baby

BREAKLINE

🚨 OREO - The Art of Play

Oreo is bringing back China’s 5,000-year-old culture of play with a platform called ‘Art of ‘Play’, created by Leo Burnett Shanghai. As the world’s most playful cookie, Oreo is reconnecting China with its playful past and starting a conversation about creating a more balanced world.

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🚀 Systema Advance Toothpaste

Systema and Havas Malaysia are promoting gum health in Malaysia. The campaign uses a digital film, website quiz, and roadshow to encourage gum care alongside oral hygiene.

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IN PARTNERSHIP WITH

👉 If you're looking to get up to speed with podcasting in Southeast Asia and around the globe in just five minutes, this is the perfect place for you! Just click here.

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🎉 Ampol Last Chance Servo

“Last Chance Servo” uses dynamic digital audio to deliver hyper-targeted radio ads reminding drivers to refuel and restock on essential supplies before driving Australia's most remote roads.Ampol: Last Chance ServoSaatchi & Saatchi Australia

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💡 WHIZBANG

  • An artificial intelligence voice clone was used to deepfake WPP CEO Mark Read. According to an email seen by The Guardian, fraudsters created a WhatsApp account with an image of Read and used it to set up a Microsoft Teams meeting with another senior WPP executive.

  • Sixty-seven companies have earned the IPA People First Promise badge for their mental health and wellbeing efforts. This announcement marks the start of Mental Health Awareness Week 2024 and teases new IPA data that will be revealed at Advertising Week Europe on Thursday, May 16.

  • With the launch of "familying," Škoda and Leo Burnett promote shared family experiences and adventures alongside their updated SUV lineup.

  • Alistair MacCallum rejoins Miroma Founders Network as MD. Last March, Group M's Kinetic's UK CEO MacCallum left.

  • The Sweetshop has added multi-talented Rami Hachache as a director for Asia, Australia, and New Zealand.

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🏆 Editor Pick : Mother's Day #JourneyToDay1 | Johnson's baby | Best for Baby

Motherhood requires love, dedication, and unwavering promises. Every mother has a different story about Day 1 with their child. From the moment a mother learns she is pregnant, she bonds with her baby and vows to protect it from Day 1. Johnson's Baby, a brand that has partnered with parents for generations, celebrates every mother's promise to protect her baby's skin from Pehle pal se!Brand: Johnson’s BabyAgency: DDB Mudra

Got a News Tip?

Contact our editor via Proton Mail encrypted, X Direct Message, LinkedIn, or email. You can securely message him on Signal by using his username, Miko Santos.

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